Casper Heijkenskjöld Mouth-Watering Brand Experiences — Branding Brands New Visual Identity Ny Visuel identitet Graphic Design Grafisk Design Strategic Branding Strategisk Branding Digital Packaging Emballage Illustration Book
SPECIALIZED IN BRANDING CASPER HEIJKENSKJÖLD HAS left his mark on culture and lifestyle brands IN COPENHAGEN, AWARD-WINNING WORK PUBLISHED IN INTERNATIONAL BOOKS AND MAJOR INDUSTRY PRESS.
VERSETILE TEAM PLAYER
With Casper on the assignment and as part of your team, you get a brand designer that thinks big and in holistic experiences, that can follow through on large concepts all the way to executing in small details. Caspers experience in branding and art-direction extends from building brands from scratch and showing the way with strategically based future scenarios, containing everything from name, tagline, tone of voice, visual identity, packaging, art direction, interior direction, digital design, video, animation, publications, and all the way to retouching just the right color tone on a product photo. With Caspers long experience and refined process, his clients are deeply involved in the process, gain an understanding of and co- define what parameters the design shall fulfill. Therefore we reach our common goals fast and convincingly, and the implementation receives the greatest possible support.
BACKGROUND
Casper grew up in Malmö, and have lived most of the last 15 years in Denmark, where he has taken his education, a bachelor in visual communication from the Design School Kolding and another bachelor in creative communication from the The Danish School of Media and Journalism, Casper has worked independently for the past 10 years as a graphic designer and art-director in his his own company. The first few years as Casper Heijkenskjöld Atelier, with a brave and progressive approach to design, focusing on clients in culture, music, fashion and film. There after 4 years partnering with Andrea Eedes in the brand agency Glasyr. Through a common interest for conceptual and strategic design combined with aesthetics and craftsmanship created attractive and delicate branding aimed at awakening the senses of a customer base that appreciate quality in areas such as gastronomy, product and interior design, film, culture and fashion. Casper completed a parental leave cover as senior designer at the design company e-Types in 2020. Latest, before running his own studio again Casper held a position as senior brand designer at strategy-design hybrid Manyone 2022.
CREDENTIALS
EDUCATION
2008 — 2010: Danish School of Media and Journalism, Copenhagen Bachelor of Creative Communication
2005 — 2008: Design School Kolding, Kolding Bachelor of Visual Communication
2003 — 2005: Österlenskolan för Konst & Design, Simrishamn, Sweden Preliminary education introducing different design disciplines
EXPERIENCE
2021 — 2022: Manyone, Copenhagen. Senior brand designer. Clients include: Kone / Novo Nordisk / Ikea / Microsoft
2019 — 2020: e-Types, Copenhagen Senior designer. 6 months parental leave cover
2015 — 2019: Glasyr, Copenhagen Founder and creative director Clients include: The Rockwool Foundation / Danish Dairy Board / DR / Koncerthuset / Implement Consulting Group / Copenhagen Business School / TV2 Denmark / Rosendahl Group / Warner Music / Carlos Serrao / Octopuss / Paloma Productions / Walenciak Film / Masterplan Pictures / Matrikula Studio / Ode Projects / Dahlman / Munk Collective / Hellerup Klassiske Balletskole / Nouie / Parken Bar & Restaurant / Suzi Tros / Gro Juice / Mix Copenhagen / A.A. Spectrum
2010 — 2016: Casper Heijkenskjöld Atelier, Copenhagen Self-employed graphic designer and art-director Clients include: Samsøe Samsøe / The Danish Agency for Culture / Frederiksberg Municipality / Moonspoon Saloon / Different record labels with artists such as Jesse Rose and Henrik Schwarz / Assignments for film directors Anders Hazelius & My Sandstrøm / Assignments for agencies DDB Copenhagen, Vice Denmark, Hjaltelin & Stahl, Bates Y&R and Carlsberg Social Media 2011 —
2013: Rødding Højskole, Rødding Teacher, graphic design and branding
2010 — 2012: Goodmorning Technology, Copenhagen Designer, part time, three days a week.
2010: Sagmeister Inc, New York Design intern
ACKNOWLEDGEMENTS
2018: Årets Bedste Bogarbejde 2018 / Award Nominated and exhibited at Den Sorte Diamant
2018: Creative Circle Award / Award Nominated in the design category for best book design
2017: Graphis Logo Design 9 / Award, USA Silver winner for Stepz logo 2017: Graphis Logo Design 9 / Award, USA Silver winner SHY logo
2016: Optical Illusions / Book, China Publication themed on optical illusions and visual identiy design
2016: Creative Circle Award / Award Nominated in the design og craftmanship category for best poster
2016: Secret 7 / Exhibition, London Contributing
2016: Northern Design, Anchorage Museum / Exhibition, Alaska Contributing
2015: CITIx60 Copenhagen / Book Contributing
2015: Re: Present / Exhibition, part of The London Design Festival Contributing
2014: Adobe Creative Jam, Stockholm / Competition Gold winner
2012: Phaidon Store, New York / Exhibition Contributing
2012: Print Magazine, New Visual Artist 20 under 30 / Distinction, USA Recipient