Swedish SHOE BRAND
BAY AND WALL
THE CLIENT
Bay & Wall is a shoe startup founded by the two brothers Oskar and Viggo Lagerwall. Their love for Grandpa’s forgotten old shoe styles sparked the brand to reproduce the woven leather shoes. The shoes are the perfect mix of a sneaker and a dress shoe, comfortable yet stylish.
THE ASSIGNMENT
Casper was asked to create a visual identity from scratch that fuses Grandpa’s swag with today.
THE SOLUTION
Casper created a visual identity that brings the old style shoe into a modern and relevant context, whilst still keeping the sense of quality and craftsmanship in focus. A flexible logo system was created to fit various applications and surfaces.
DR DANISH NATIONAL GIRLS' CHOIR
Danish Tv & Radio Choir
PALOMA PRODUCTIONS
Film that Changes the Perception of Reality
BIO BIO
Sustainable Eyewear for All Sizes and Genders
MIX COPENHAGEN
Film Festival Celebrating Diversity
AMALIENBORG PALACE MUSEUM
The Fabergé Chamber at The Royal Palace Museum
